At its core, communications is the use of messages to generate meaning, both within and across a myriad of cultures, contexts, channels, and media. Through the effective practice of communications, we are able to improve cultural, social, personal, and professional experiences, whether between individual, enterprises or even nations.

The effective and ethical practice of communications through language, behaviors, sounds, words, and symbols is vital to the advancement of a civilized society. It allows us to reach mutual understandings and overcome barriers in political settings, social movements, and our everyday lives. It advances culture, facilitates business, changes perceptions, and provides insight?and that?s just the beginning.